In God we trust, all others must bring data.
We believe the current investment landscape is broken— by the information gap between advisors and investors That’s why we’re on a mission to change it.By delivering data-driven wealth solutions,we empower users to achieve smarter, risk-adjusted returns.
Empowering India’s next generation with data-driven investment decisions.
Our Core Values
Built on trust. Driven by purpose.
Transparency
No hidden charges. We’re paid by AMCs. Just clear, honest guidance.
Transparency
No hidden charges. We’re paid by AMCs. Just clear, honest guidance.
Discipline
We focus on steady, long-term wealth creation.
Simplicity
Strategies to mitigate market, currency, and credit risks.
Behind the Vision
The mind behind our mission to simplify investing for every Indian.
Your income deserves more — let’s grow it into wealth.Grow your income. Build your wealth.Helping Indians turn income into long-term wealth.Your income deserves more — let’s grow it into wealth.Grow your income. Build your wealth.
Abhikumar Patel
Founder & CEO, Just Keep Investing
From topping his district in Commerce with a perfect 99 in Statistics to consulting for India’s top investment platforms — his journey has always been guided by one thing: data-driven decisions.
An alumnus of NISM (SEBI’s premier institute), he holds an MBA in Financial Markets (Class of 2014) and brings over a decade of experience in research, analytics, and market strategy.
He has worked with trusted names — Zerodha’s Sensibull, Paytm Money, and Upstox — and advised corporate portfolios worth ₹200+ crore. His insights have even earned him a spot as a guest expert on Josh Talks.
Today, his mission is clear:
To bring institutional-grade financial expertise and technology into the hands of everyday Indians.
Your money, managed by the best.
The sooner you start, the stronger you grow.
Secure tomorrow by acting today.